Concepedia

Jean‐Pierre Dubé

JD

53

Publications

4.8K

Citations

32

H-Index

2003

Active since

Affiliations

University of Chicago(Current)

National Bureau of Economic Research

Marketing Science Institute

Tilburg University

University of California, Los Angeles

Jean‐Pierre Dubé is an author at University of Chicago specializing in business, marketing, and management.

Top concepts

BusinessMarketingManagementEconomicsConsumer ResearchConsumer BehaviorBrand EquityConsumer ChoiceBrand AwarenessBrand Strategy

Publications per year

2003–2024

53

Publications

53

The Evolution of Brand Preferences: Evidence from Consumer Migration

Bart J. Bronnenberg, Jean‐Pierre Dubé, Matthew Gentzkow · American Economic Review · 2012 · 370 citations

Marketing, Economics, Long-run Evolution +15

State dependence and alternative explanations for consumer inertia

Jean‐Pierre Dubé, Günter J. Hitsch, Peter E. Rossi · The RAND Journal of Economics · 2010 · 369 citations

Consumer Economics, Behavioral Decision Making, Consumer Research +17

Multiple Discreteness and Product Differentiation: Demand for Carbonated Soft Drinks

Jean‐Pierre Dubé · Marketing Science · 2004 · 284 citations

Economics, Choice Model, Multiple Discreteness +15

Improving the Numerical Performance of Static and Dynamic Aggregate Discrete Choice Random Coefficients Demand Estimation

Jean‐Pierre Dubé, Che-Lin Su · Econometrica · 2012 · 260 citations · Full text

Mathematical Programming, Discrete-choice Demand Model, Engineering +21

Tipping and Concentration in Markets with Indirect Network Effects

Jean‐Pierre Dubé, Günter J. Hitsch, Pradeep K. Chintagunta · Marketing Science · 2010 · 245 citations

Consumer Uncertainty, Market Equilibrium, Law +17

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