Hancheng Liu

Role of corporate social responsibility authenticity in developing perceived brand loyalty: a consumer perceptions paradigm

Asif Ali Safeer, Hancheng Liu · Journal of Product & Brand Management · 2022 · 86 citations

Customer Satisfaction, Socially Responsible Product, Consumer Research +18

Predicting cancer drug response using parallel heterogeneous graph convolutional networks with neighborhood interactions

Wei Peng, Hancheng Liu, Wei Dai et al. · Bioinformatics · 2022 · 54 citations

Analyzing past and future trends in Pakistan’s groundwater irrigation development: implications for environmental sustainability and food security

Amar Razzaq, Hancheng Liu, Meizhen Xiao et al. · Environmental Science and Pollution Research · 2022 · 41 citations

Environmental Sustainability, Irrigation Management, Engineering +14

Impact of Participation in Groundwater Market on Farmland, Income, and Water Access: Evidence from Pakistan

Amar Razzaq, Meizhen Xiao, Yewang Zhou et al. · Water · 2022 · 37 citations · Full text

Engineering, Applied Economics, Agricultural Economics +21

Effects of perceived brand localness and perceived brand globalness on consumer behavioral intentions in emerging markets

Asif Ali Safeer, Muhammad Abrar, Hancheng Liu et al. · Management Decision · 2022 · 34 citations

Consumer Uncertainty, Perceived Brand Localness, Consumer Research +17