Concepedia

Muhammad Abrar

MA

46

Publications

1.7K

Citations

24

H-Index

2009

Active since

Affiliations

Government College University, Faisalabad(Current)

National Textile University

Huazhong University of Science and Technology

University of Agriculture Faisalabad

Institute of Business Management

Muhammad Abrar is an author at Government College University, Faisalabad specializing in business, management, and marketing.

ORCID

Top concepts

Publications per year

2009–2023

46

Publications

46

The influence of brand experience on brand authenticity and brand love: an empirical study from Asian consumers’ perspective

Asif Ali Safeer, Yuanqiong He, Muhammad Abrar · Asia Pacific Journal of Marketing and Logistics · 2020 · 139 citations

, , +17

Impact of leadership styles on employees’ performance with moderating role of positive psychological capital

Sajjad Ahmad Baig, Saher Iqbal, Muhammad Abrar et al. · Total Quality Management & Business Excellence · 2019 · 132 citations

EWOM and brand awareness impact on consumer purchase intention: Mediating role of brand image

Maryam Tariq, Tanveer Abbas, Muhammad Abrar et al. · Social Science Open Access Repository (GESIS – Leibniz Institute for the Social Sciences) · 2017 · 117 citations · Full text

Knowledge Hiding Behaviors and Team Creativity: The Contingent Role of Perceived Mastery Motivational Climate

Muhammad Waseem Bari, Muhammad Abrar, Sadia Shaheen et al. · SAGE Open · 2019 · 108 citations · Full text

, , +22

Impact of perceived brand authenticity on consumer behavior: an evidence from generation Y in Asian perspective

Asif Ali Safeer, Yuanqiong He, Lin Yuan-yuan et al. · International Journal of Emerging Markets · 2021 · 79 citations

, , +17

Rows per page

1–5 of 46