Concepedia

Abhinav Uppal

AU

Statistics

Publications

2

Citations

133

H-Index

2

Active since

2021

Affiliations

Indian School of Business(Current)

Abhinav Uppal is an author at Indian School of Business specializing in job displacement, vertical integration, and global marketplace marketing.

ORCID

Publications per year

2021–2024

2

Publications

2

A global perspective on the marketing mix across time and space

Julian R.K. Wichmann, Abhinav Uppal, Amalesh Sharma et al. · International Journal of Research in Marketing · 2021 · 111 citations · Full text

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Commentary on “AI is Changing the World: For Better or for Worse?”

Praveen K. Kopalle, Manish Gangwar, Abhinav Uppal · Journal of Macromarketing · 2024 · 22 citations · Full text

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