Heungsoo Park

A Cooperative Game Theory Model of Quantity Discounts

Rajeev Kohli, Heungsoo Park · Management Science · 1989 · 181 citations

Market Equilibrium, Game Theory, Market Design +17

Antecedents and consequence of Korean and Japanese new product advantage

Cheryl Nakata, Subin Im, Heungsoo Park et al. · Journal of Business Research · 2005 · 72 citations

Management, Consumer Research, Business +4

Determinants of Korean and Japanese New Product Performance: An Interrelational and Process View

Subin Im, Cheryl Nakata, Heungsoo Park et al. · Journal of International Marketing · 2003 · 71 citations

Firm Performance, International Marketing, Consumer Research +24

Coordinating Buyer-Seller Transactions Across Multiple Products

Rajeev Kohli, Heungsoo Park · Management Science · 1994 · 70 citations

Economics, Dynamic Pricing, Pricing Policy +14

New Product Creativity Antecedents and Consequences: Evidence from South Korea, Japan, and China

Cheryl Nakata, Gaia Rubera, Subin Im et al. · Journal of Product Innovation Management · 2017 · 51 citations

New Product Managers, Business Culture, Brand Strategy +20