Concepedia

Author

Yangjie Gu

HEC ParisORCID

Also Known As

Yangjie Gu

23

Publications

223

Citations

6

H-Index

6

Concepts

All Affiliations

HEC ParisLondon Business School
YG

About

Yangjie Gu is an author at HEC Paris specializing in behavioral decision making, business, and behavioral economics.

Top Concepts

#ConceptH-IndexPublicationsCitations

1

Business

1

1

16

2

Marketing

1

1

16

3

Behavioral Economics

1

1

16

4

Behavioral Decision Making

1

1

16

5

Consumer Choice

1

1

16

Yangjie Gu

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5

Publications

212

Citations

5

H-Index

YearCitations

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