50
Publications
4.4K
Citations
35
H-Index
2011
Active since
Patrick Spieth is an author at University of Kassel specializing in business, management, and strategic management.
Top concepts
BusinessManagementStrategic ManagementInnovationBusiness StrategyMarketingInnovation ManagementStrategyEntrepreneurshipInnovation Adoption
Publications per year
2011–2024
50
50
Verena Joachim, Patrick Spieth, Sven Heidenreich · Industrial Marketing Management · 2017 · 233 citations
Marketing, Active Innovation Resistance, Innovation Study +13
Rows per page
1–5 of 50