Statistics
Publications
3
Citations
134
H-Index
3
Active since
2005
Affiliations
Roxanne Hovland is an author at University of Tennessee at Knoxville specializing in communication, advertising psychology, and advertising audiences.
Publications per year
2005–2016
3
3
Online Marketing Communications
Carolynn McMahan, Roxanne Hovland, Sally J. McMillan · Journal of Interactive Advertising · 2009 · 66 citations
Business, Communication, Marketing +17
Gender Role Portrayals in American and Korean Advertisements
Roxanne Hovland, Carolynn McMahan, Guiohk Lee et al. · Sex Roles · 2005 · 52 citations
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