Concepedia

Author

Carolynn McMahan

University of North Florida

Also Known As

Carolynn McMahan

5

Publications

143

Citations

3

H-Index

4

Concepts

All Affiliations

University of North FloridaUniversity of Tennessee at Knoxville
CM

About

Carolynn McMahan is an author at University of North Florida specializing in gender studies, media studies, and gender identity.

Top Concepts

#ConceptH-IndexPublicationsCitations

1

Gender Studies

1

1

52

2

Media Studies

1

1

52

3

Advertising

1

1

52

4

Gender Identity

1

1

52

Carolynn McMahan

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3

Publications

139

Citations

3

H-Index

YearCitations

Online Marketing Communications

Carolynn McMahan, Roxanne Hovland, Sally J. McMillan

Journal of Interactive Advertising

2009

66

Gender Role Portrayals in American and Korean Advertisements

Roxanne Hovland, Carolynn McMahan, Guiohk Lee,

Sex Roles

2005

52

Exploring Youtube Marketing Communication Among 200 Leading National Advertisers

Jaehee Park, Carolynn McMahan

Journal of Promotion Management

2020

21

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