Concepedia

Philipp Wunderlich

PW

5

Publications

289

Citations

5

H-Index

2012

Active since

Affiliations

University of Mannheim(Current)

University of Göttingen

Washington State University

Philipp Wunderlich is an author at University of Mannheim specializing in marketing, management, and behavioral decision making.

Top concepts

BusinessMarketingManagementMotivationConsumer BehaviorConsumer ResearchBehavioral Decision MakingHousingEconomicsSocial Impact

Publications per year

2012–2019

5

Publications

5

Adoption of Sustainable Technologies: A Mixed-Methods Study of German Households1

Philipp Wunderlich, Daniel Veit, Saonee Sarker · MIS Quarterly · 2019 · 160 citations · Full text

The Impact of Endogenous Motivations on Adoption of IT-Enabled Services

Philipp Wunderlich, Johann Kranz, Dirk Totzek et al. · Journal of Service Research · 2013 · 70 citations · Full text

Customer Satisfaction, Behavioral Decision Making, Consumer Motivation +23

Examination of the Determinants of Smart Meter Adoption: An User Perspective.

Philipp Wunderlich, Daniel Veit, Saonee Sarker · OPUS (Augsburg University) · 2012 · 27 citations · Full text

Adoption of Information Systems in the Electricity Sector: The Issue of Smart Metering

Philipp Wunderlich, Daniel Veit, Saonee Sarker · OPUS (Augsburg University) · 2012 · 17 citations · Full text

BEYOND CARROT -AND -STICK : HOW VALUES AND ENDOGENOUS MOTIVATIONS AFFECT RESIDENTIAL GREEN IS ADOPTION

Philipp Wunderlich, Johann Kranz, Daniel Veit · OPUS (Augsburg University) · 2013 · 15 citations

Green Marketing, Innovation Adoption, Consumer Uncertainty +27

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