Concepedia

Lionel Sitz

LS

5

Publications

154

Citations

5

H-Index

2008

Active since

Affiliations

École de management de Lyon(Current)

Université de Rouen Normandie

Université Paris 1 Panthéon-Sorbonne

Normandie Innovation Marché Entreprise Consommation

Lionel Sitz is an author at École de management de Lyon specializing in management, marketing, and culture.

Top concepts

CultureMarketingManagementLanguageEducationEthnicityEthnic StudiesBrand AwarenessSocial IdentityConsumer Culture

Publications per year

2008–2023

5

Publications

5

Embodied ethnicity: the ethnic affiliation grounded in the body

Delphine Dion, Lionel Sitz, É. Rémy · Consumption Markets & Culture · 2011 · 55 citations

Ethnicity, French, Education +22

Beyond semiotics and hermeneutics

Lionel Sitz · Qualitative Market Research An International Journal · 2008 · 39 citations

Literary Theory, Cultural Consumption, Consumer Study +25

Dynamics of convivial affective atmospheres

Joonas Rokka, Brigitte Auriacombe, Eric J. Arnould et al. · Annals of Tourism Research · 2023 · 26 citations · Full text

Geophysics, Convivial Affective Atmospheres, Atmospheric Interaction

Maximising sponsorship opportunities: a brand model approach

Nicolas Renard, Lionel Sitz · Journal of Product & Brand Management · 2011 · 21 citations

Marketing, Advertising, Personal Branding +12

Legiticimacy and Authenticity of Ethnic Affiliations: The Case of Regionalism

Delphine Dion, Lionel Sitz, É. Rémy · Recherche et Applications en Marketing (English Edition) · 2012 · 13 citations

Ethnicity, Consumer Research, Education +23

Rows per page

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