Fulvio Fortezza - Concepedia

Author

Fulvio Fortezza

University of Ferrara

Also Known As

F. Fortezza, FORTEZZA, FULVIO, Fulvio Fortezza

Publications

374

Citations

H-Index

Concepts

All Affiliations

University of Ferrara University of Urbino

About

Fulvio Fortezza is an author at University of Ferrara specializing in management, business, and marketing.

Top Concepts

#	Concept	H-Index	Publications	Citations
1	Business	4	4	243
2	Management	4	4	243
3	Marketing	4	4	243
4	Entrepreneurship	2	2	215
5	Social Sciences	1	1	17

Fulvio Fortezza

Publications

308

Citations

H-Index

Page 1

	Year	Citations
SMEs and Marketing: A Systematic Literature Review Roberta Bocconcelli, Marco Cioppi, Fulvio Fortezza, International Journal of Management Reviews EntrepreneurshipSmes ’ MarketingSmall Business EconomicsSmall Business MarketingManagement	2016	197
Potentialities of Web 2.0 and new challenges for destinations: insights from Italy Fulvio Fortezza, Tonino Pencarelli Anatolia	2015	23
Serial crowdfunding in start-up development: a business network view Fulvio Fortezza, Alessandro Pagano, Roberta Bocconcelli Journal of Business and Industrial Marketing Startup EcosystemSerial CfCf CampaignManagementBusiness	2021	18
The relationship between brand constructs and motivational patterns in crowdfunding decisions. Evidence from university crowdfunding Fulvio Fortezza, Francesca Checchinato, Debora Slanzi Management Research Review Behavioral Decision MakingConsumer MotivationBrand PrideConsumer ResearchBrand Strategy	2022	17
Experience marketing: specific features and trends. The Wish Days case study Fulvio Fortezza, Tonino Pencarelli Institutional Research Information System University of Ferrara (University of Ferrara)	2011	16
The key to happiness in collaborative workplaces. Evidence from coworking spaces Domenico Berdicchia, Fulvio Fortezza, Giovanni Masino Review of Managerial Science	2022	16
Managing multiple logics to facilitate consumer transformation Fulvio Fortezza, Bernardo Figueiredo, Daiane Scaraboto, Journal of Business Research Multiple LogicsService LogicManagementBusinessConsumer Research	2022	11
Universities’ experience with brand. The role of design in managing university communication and branding. Veronica Dal Buono, Fulvio Fortezza The Design Journal	2017	10

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