Concepedia

Francesca Checchinato

FC

5

Publications

100

Citations

5

H-Index

2013

Active since

Affiliations

Ca' Foscari University of Venice(Current)

Free University of Bozen-Bolzano

Francesca Checchinato is an author at Ca' Foscari University of Venice specializing in management, marketing, and advertising.

Top concepts

MarketingManagementBusinessAdvertisingBrand EquityBrand AwarenessBrand DevelopmentConsumer ResearchArtsCulture

Publications per year

2013–2024

5

Publications

5

Towards the twin transition in the agri-food sector? Framing the current debate on sustainability and digitalisation

Alena Myshko, Francesca Checchinato, Cinzia Colapinto et al. · Journal of Cleaner Production · 2024 · 32 citations · Full text

Does country of origin affect brand associations? The case of Italian brands in China

Francesca Checchinato, Marta Disegna, Tiziano Vescovi · Journal of Global Scholars of Marketing Science · 2013 · 21 citations · Full text

International Marketing, Consumer Research, Italian Brands +18

Content and Feedback Analysis of YouTube Videos: Football Clubs and Fans as Brand Communities

Francesca Checchinato, Marta Disegna, Paola Gazzola · Journal of Creative Communications · 2015 · 20 citations · Full text

Active Behaviour, Feedback Analysis, Fan Communities +25

The relationship between brand constructs and motivational patterns in crowdfunding decisions. Evidence from university crowdfunding

Fulvio Fortezza, Francesca Checchinato, Debora Slanzi · Management Research Review · 2022 · 17 citations

Behavioral Decision Making, Consumer Motivation, Brand Pride +23

Leveraging domestic and foreign learning to develop marketing capabilities

Francesca Checchinato, Lala Hu, Alessandra Perri et al. · International Journal of Emerging Markets · 2017 · 10 citations · Full text

Rows per page

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