Concepedia

Chiung‐Ju Liang

CL

19

Publications

1.1K

Citations

17

H-Index

2005

Active since

Affiliations

National Taiwan University of Science and Technology(Current)

De Lin Institute of Technology

Asia University

Hsing Wu University

Chiung‐Ju Liang is an author at National Taiwan University of Science and Technology specializing in business, management, and marketing.

Top concepts

BusinessManagementMarketingCustomer SatisfactionFinanceRelationship MarketingBusiness StrategyConsumer ResearchService QualityFintech

Publications per year

2005–2021

19

Publications

19

A study of the impacts of website quality on customer relationship performance

Chiung‐Ju Liang, Hui-Ju Chen · Total Quality Management & Business Excellence · 2009 · 166 citations

Total Quality Management, Customer Satisfaction, Consumer Research +17

Does online relationship marketing enhance customer retention and cross-buying?

Chiung‐Ju Liang, Hui-Ju Chen · Service Industries Journal · 2008 · 152 citations

The behavioural sequence of the financial services industry in Taiwan: Service quality, relationship quality and behavioural loyalty

Chiung‐Ju Liang · Service Industries Journal · 2006 · 111 citations

Total Quality Management, Customer Satisfaction, Consumer Research +17

The influence of customer perceptions on financial performance in financial services

Chiung‐Ju Liang, Jillian Dawes Farquhar · International Journal of Bank Marketing · 2009 · 89 citations

Customer Experience, Customer Satisfaction, Consumer Research +20

The Value-Relevance of Financial and Nonfinancial Information?Evidence from Taiwan?s Information Electronics Industry

Chiung‐Ju Liang, Ming-Li Yao · Review of Quantitative Finance and Accounting · 2005 · 70 citations

Fintech, Accounting, Information Economics +8

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