Concepedia

Antonio Padilla Meléndez

AP

34

Publications

2.3K

Citations

22

H-Index

2002

Active since

Affiliations

Universidad de Málaga(Current)

Universidad de Jaén

Universitat Autònoma de Barcelona

University of Strathclyde

University of Leeds

Antonio Padilla Meléndez is an author at Universidad de Málaga specializing in business, management, and strategic management.

Top concepts

BusinessManagementStrategic ManagementEntrepreneurshipTechnologySocial InnovationOrganizational CommunicationEducationMarketingTechnology Transfer

Publications per year

2002–2022

34

Publications

34

Perceived playfulness, gender differences and technology acceptance model in a blended learning scenario

Antonio Padilla Meléndez, Ana Rosa del Águila Obra, Aurora Garrido‐Moreno · Computers & Education · 2012 · 431 citations

Technology Acceptance Model, User Acceptance, User Experience +8

Analyzing the impact of knowledge management on CRM success: The mediating effects of organizational factors

Aurora Garrido‐Moreno, Antonio Padilla Meléndez · International Journal of Information Management · 2011 · 249 citations

Knowledge Management Strategy, Customer Satisfaction, Knowledge Exchange +11

Organizational factors affecting Internet technology adoption

Ana Rosa del Águila Obra, Antonio Padilla Meléndez · Internet Research · 2006 · 211 citations

Innovation Adoption, Internet Technology Adoption, Education +18

Web and social media usage by museums: Online value creation

Antonio Padilla Meléndez, Ana Rosa del Águila Obra · International Journal of Information Management · 2013 · 144 citations

Social Media, Cultural Heritage, Interactive Marketing +10

Digitalization of Agri-Cooperatives in the Smart Agriculture Context. Proposal of a Digital Diagnosis Tool

Antonio Manuel Ciruela Lorenzo, Ana Rosa del Águila Obra, Antonio Padilla Meléndez et al. · Sustainability · 2020 · 142 citations · Full text

Artificial Intelligence, Digital Business, Precision Agriculture +27

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