26
Publications
1.9K
Citations
22
H-Index
2012
Active since
Eleftherios Alamanos is an author at Newcastle University specializing in marketing, management, and consumer research.
Top concepts
MarketingManagementConsumer ResearchConsumer BehaviorCustomer SatisfactionBusinessUser ExperienceInteractive MarketingDigital MarketingConsumer Decision Making
Publications per year
2012–2024
26
26
The role of brand attachment strength in higher education
Charles Dennis, Savvas Papagiannidis, Eleftherios Alamanos et al. · Journal of Business Research · 2016 · 211 citations · Full text
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