Concepedia

Jennifer Algie

JA

Statistics

Publications

4

Citations

97

H-Index

4

Active since

2007

Affiliations

University of Wollongong(Current)

Jennifer Algie is an author at University of Wollongong specializing in marketing, management, and consumer research.

Top concepts

MarketingManagementCommunicationConsumer ResearchArtsBiasDesignEmotionBusinessJournalism

Publications per year

2007–2021

4

Publications

4

Fear Patterns: A New Approach to Designing Road Safety Advertisements

Jennifer Algie, John R. Rossiter · Journal of Prevention & Intervention in the Community · 2010 · 37 citations

Engineering, Targeted Advertising, Fear Appeals +18

Motivations and forms of corporate giving behaviour: insights from Australia

Gary Noble, John Cantrell, Elias Kyriazis et al. · International Journal of Nonprofit and Voluntary Sector Marketing · 2007 · 23 citations

Consumer Research, Organizational Behavior, Philanthropy +16

Harnessing social listening to explore consumer cognitive bias: implications for upstream social marketing

Michael Mehmet, Troy Heffernan, Jennifer Algie et al. · Journal of Social Marketing · 2021 · 19 citations

Behavioral Decision Making, Consumer Study, Consumer Research +36

Spillover in the context of forced behaviour change: observations from a naturalistic time-series study

Sebastian Isbanner, Jennifer Algie, Nina Reynolds · Journal of Marketing Management · 2021 · 18 citations · Full text

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