Prokopis K. Theodoridis

Store image attributes and customer satisfaction across different customer profiles within the supermarket sector in Greece

Prokopis K. Theodoridis, Kalliopi Chatzipanagiotou · European Journal of Marketing · 2009 · 167 citations

Customer Experience, Customer Satisfaction, Consumer Research +21

Internal marketing impact on business performance in a retail context

George G. Panigyrakis, Prokopis K. Theodoridis · International Journal of Retail & Distribution Management · 2009 · 115 citations

Customer Satisfaction, Digital Marketing, International Marketing +21

How do text characteristics impact user engagement in social media posts: Modeling content readability, length, and hashtags number in Facebook

Dimitris C. Gkikas, Katerina Tzafilkou, Prokopis K. Theodoridis et al. · International Journal of Information Management Data Insights · 2022 · 112 citations · Full text

Influencing Green Purchase Intention through Eco Labels and User-Generated Content

Anastasios Panopoulos, Athanasios Poulis, Prokopis K. Theodoridis et al. · Sustainability · 2022 · 107 citations · Full text

Green Marketing, Digital Marketing, Consumer Study +18

The effects of the winery visitor experience on emotions, satisfaction and on post-visit behaviour intentions

Ifigeneia Leri, Prokopis K. Theodoridis · Tourism Review · 2019 · 105 citations

Customer Satisfaction, Visitor Satisfaction, Tourism Management +19