Concepedia
Statistics
Publications
8
Citations
2.5K
H-Index
Active since
2007
Affiliations
University of Hong Kong(Current)
University of Denver
Wuhan University
City University of Hong Kong
China University of Geosciences
Caroline Bingxin Li is an author at University of Hong Kong specializing in marketing, strategic management, and business.
Publications per year
2007–2019
How knowledge affects radical innovation: Knowledge base, market knowledge acquisition, and internal knowledge sharing
Kevin Zheng Zhou, Caroline Bingxin Li · Strategic Management Journal · 2012 · 1.1K citations
Management, Knowledge Management, Strategic Management +13
How strategic orientations influence the building of dynamic capability in emerging economies
Kevin Zheng Zhou, Caroline Bingxin Li · Journal of Business Research · 2009 · 579 citations · Full text
Management, Strategic Management, Strategy +14
A Path Analysis of Greenwashing in a Trust Crisis Among Chinese Energy Companies: The Role of Brand Legitimacy and Brand Loyalty
Rui Guo, Caroline Bingxin Li, Tao Wang · Journal of Business Ethics · 2015 · 247 citations
Business, Marketing, Marketing Management +15
Achieving Superior Financial Performance in China: Differentiation, Cost Leadership, or Both?
Caroline Bingxin Li, Juan Li · Journal of International Marketing · 2008 · 169 citations
Business, Marketing, Strategic Management +12
Timely or considered? Brand trust repair strategies and mechanism after greenwashing in China—from a legitimacy perspective
Rui Guo, Wei Zhang, Tao Wang et al. · Industrial Marketing Management · 2018 · 149 citations
Business, Marketing, Marketing Management +13
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