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Rosa Lesmana

RL

Statistics

Publications

2

Citations

41

H-Index

2

Active since

2020

Affiliations

Universitas Pamulang(Current)

Rosa Lesmana is an author at Universitas Pamulang specializing in brand equity, business, and interactive marketing.

ORCID

Top concepts

Publications per year

2020–2025

2

Publications

2

The Formation of Customer Loyalty From Brand Awareness and Perceived Quality through Brand Equity of Xiaomi Smartphone Users in South Tangerang

Rosa Lesmana, Arif Siaha Widodo, Nardi Sunardi · Jurnal Pemasaran Kompetitif · 2020 · 31 citations · Full text

, , +13

Assessing the Impact of Corporate Governance and Strategic Leadership on Economic Growth and Market Stability

Abdul Kadim, Irma Yusnita, Asep Sutarman et al. · IAIC Transactions on Sustainable Digital Innovation (ITSDI) · 2025 · 10 citations · Full text

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