Concepedia

Author

Yu-Nan Tai

College of Business Administration

Also Known As

Yu-Nan TAI, Yu-Nan Tai

5

Publications

103

Citations

2

H-Index

18

Concepts

All Affiliations

College of Business Administration
YT

About

Yu-Nan Tai is an author at College of Business Administration specializing in brand development, brand strategy, and consumer research.

Top Concepts

#ConceptH-IndexPublicationsCitations

1

Business

1

1

28

2

Management

1

1

28

3

Marketing

1

1

28

4

Brand Building

1

1

28

5

Brand Development

1

1

28

Yu-Nan Tai

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2

Publications

100

Citations

2

H-Index

YearCitations

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