Sandra Gountas

Personality orientations, emotional states, customer satisfaction, and intention to repurchase

John Gountas, Sandra Gountas · Journal of Business Research · 2006 · 172 citations

Customer Experience, Customer Satisfaction, Management +9

Celebrity influences on consumer decision making: new insights and research directions

Marcela Barbosa de Moraes, John Gountas, Sandra Gountas et al. · Journal of Marketing Management · 2019 · 106 citations · Full text

Customer Satisfaction, Celebrity Endorsement Literature, Behavioral Decision Making +24

Desire for Fame: Scale Development and Association with Personal Goals and Aspirations

John Gountas, Sandra Gountas, Robert A. Reeves et al. · Psychology and Marketing · 2012 · 53 citations

Status Attainment, Personal Goals, Social Psychology +23

Looking beyond traditional measures of advertising impact: Using neuroscientific methods to evaluate social marketing messages

John Gountas, Sandra Gountas, Joseph Ciorciari et al. · Journal of Business Research · 2019 · 53 citations · Full text

Social Marketing Messages, Behavioral Sciences, Advertising +12

Testing airline passengers' responses to flight attendants' expressive displays: The effects of positive affect

Sandra Gountas, Michael T. Ewing, John I. Gountas · Journal of Business Research · 2006 · 52 citations

Behavioral Sciences, Emotion Regulation, Affective Variable +12