Concepedia
Statistics
Publications
14
Citations
420
H-Index
13
Active since
2015
Affiliations
University of the Sunshine Coast(Current)
Queensland University of Technology
Griffith University
The University of Queensland
Aimee Riedel is an author at University of the Sunshine Coast specializing in management, consumer behavior, and marketing.
Top concepts
ManagementMarketingConsumer BehaviorConsumer ResearchInteractive MarketingPsychologyUser ExperienceCustomer SatisfactionConsumer Decision MakingAdvertising
Publications per year
2015–2023
Consumers experiencing vulnerability: a state of play in the literature
Aimee Riedel, Dana Messenger, David Fleischman et al. · Journal of Services Marketing · 2021 · 67 citations
Engineering, Consumer Study, Consumer Research +19
Am I intruding? Developing a conceptualisation of advertising intrusiveness
Aimee Riedel, Clinton S. Weeks, Amanda Beatson · Journal of Marketing Management · 2018 · 54 citations
Customer Satisfaction, Digital Marketing, Targeted Advertising +20
‘Touch it, swipe it, shake it’: Does the emergence of haptic touch in mobile retailing advertising improve its effectiveness?
Rory Mulcahy, Aimee Riedel · Journal of Retailing and Consumer Services · 2018 · 44 citations · Full text
Digital Marketing, Targeted Advertising, Consumer Research +16
Increasing the independence of vulnerable consumers through social support
Amanda Beatson, Aimee Riedel, Marianella Chamorro‐Koc et al. · Journal of Services Marketing · 2020 · 39 citations
Independent Living, Social Psychology, Disability +27
Avoiding excessive AI service agent anthropomorphism: examining its role in delivering bad news
Rory Mulcahy, Aimee Riedel, Byron Keating et al. · Journal of Service Theory and Practice · 2023 · 33 citations
Artificial Intelligence, Social Psychology, Empathy +29
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