Concepedia

Wanno Fongsuwan

WF

Statistics

Publications

7

Citations

144

H-Index

7

Active since

2014

Affiliations

King Mongkut's Institute of Technology Ladkrabang(Current)

Wanno Fongsuwan is an author at King Mongkut's Institute of Technology Ladkrabang specializing in marketing, business, and perceived service quality.

Publications per year

2014–2017

7

Publications

7

Social CRM, RMO and business strategies affecting banking performance effectiveness in B2B context

Jedsada Wongsansukcharoen, Jirasek Trimetsoontorn, Wanno Fongsuwan · Journal of Business and Industrial Marketing · 2015 · 60 citations

Business, Marketing, Marketing Management +15

The Effects of R&D and Innovation Capabilities on the Thai Automotive Industry Part’s Competitive Advantage: A SEM Approach

Wawmayura Chamsuk, Wanno Fongsuwan, Josu Takala · Management and Production Engineering Review · 2017 · 24 citations · Full text

Management, Strategic Management, Strategy +17

The effect of perceived service quality on customer emotions, customer satisfaction and customer loyalty: a PLS-SEM approach towards a luxury hotel in Bangkok, Thailand

Chayuth Suwanamas, Jirasek Trimetsoontorn, Wanno Fongsuwan · J for Global Business Advancement · 2015 · 14 citations

Business, Hospitality Management, Marketing +17

The effect of tangible and intangible service quality on customer satisfaction and customer loyalty: a SEM approach towards a five-star hotel in Thailand

Utid Tamwatin, Jirasek Trimetsoontorn, Wanno Fongsuwan · J for Global Business Advancement · 2015 · 12 citations

Business, Hospitality Management, Marketing +12

Model of Factors Influencing the Intention to Purchase Lactose-free Milk for the Population of Bangkok

Panja Senadisai, Jirasek Trimetsoon, Wanno Fongsuwan · Research Journal of Business Management · 2014 · 12 citations

Public Health, Dairy Science, Nutrition +5

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