Statistics
Publications
2
Citations
47
H-Index
2
Active since
2009
Affiliations
M.A. Beetschen is an author at PSA Peugeot Citroën (France) specializing in psychology, psychometrics, and consumer preference testing.
Publications per year
2009–2012
2
2
CONSUMER PREFERENCE FOR TACTILE SOFTNESS: A QUESTION OF AFFECT INTENSITY?
Marine Kergoat, Agnès Giboreau, Huguette Nicod et al. · Journal of Sensory Studies · 2012 · 29 citations
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