Concepedia

Fan Yang

FY

41

Publications

1.5K

Citations

23

H-Index

2013

Active since

Affiliations

University at Albany, State University of New York(Current)

Pennsylvania State University

University of Miami

Albany State University

University of Alabama at Birmingham

Fan Yang is an author at University at Albany, State University of New York specializing in arts, communication, and social media.

Top concepts

ArtsCommunicationSocial MediaSocial SciencesPsychologyManagementJournalismSocial InfluenceEducationMedia Studies

Publications per year

2013–2023

41

Publications

41

Let me take a selfie: Exploring the psychological effects of posting and viewing selfies and groupies on social media

Ruoxu Wang, Fan Yang, Michel M. Haigh · Telematics and Informatics · 2016 · 129 citations

Social Identity, Social Media, Interpersonal Communication +13

Effects of Web Interactivity: A Meta-Analysis

Fan Yang, Fuyuan Shen · Communication Research · 2017 · 122 citations

Modality Interactivity, Online Experiment, Digital Marketing +22

A Tale of Two Sources in Native Advertising

Mu Wu, Yan Huang, Ruobing Li et al. · American Behavioral Scientist · 2016 · 91 citations

Digital Marketing, Targeted Advertising, Consumer Research +24

Like it or not: The Fortune 500's Facebook strategies to generate users' electronic word-of-mouth

Jiangmeng Liu, Cong Li, Yi Grace Ji et al. · Computers in Human Behavior · 2017 · 83 citations

Marketing, Viral Marketing, Social Media +11

When algorithms meet journalism: The user perception to automated news in a cross-cultural context

Yue Zheng, Bu Zhong, Fan Yang · Computers in Human Behavior · 2018 · 83 citations

Citizen Journalism, Media Studies, Culture +14

Rows per page

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