Statistics
Publications
2
Citations
39
H-Index
2
Active since
2007
Affiliations
Jeane Kropp is an author at Medical Engineering Innovations (United States) specializing in consumer research, brand management, and communication.
Publications per year
2007–2007
2
2
Dave Florin, Barry L. Callen, Sean P. Mullen et al. · Journal of Product & Brand Management · 2007 · 23 citations
Harnessing the power of consumer insight
Dave Florin, Barry L. Callen, Mike Pratzel et al. · Journal of Product & Brand Management · 2007 · 16 citations
Customer Satisfaction, Consumer Study, Consumer Research +21
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