Concepedia
Statistics
Publications
22
Citations
2.1K
H-Index
18
Active since
1990
Affiliations
University of Connecticut(Current)
Stratford University
Renaissance Services (United States)
Fairfield University
Stamford Hospital
Russ Alan Prince is an author at University of Connecticut specializing in business, marketing, and marketing management.
Publications per year
1990–2011
An individual level analysis of the mutual fund investment decision
Noël Capon, Gavan J. Fitzsimons, Russ Alan Prince · Journal of Financial Services Research · 1996 · 410 citations
Business, Economics, Finance +14
Customer Participation In Service Specification And Delivery
Dianne S. P. Cermak, Karen Maru File, Russ Alan Prince · Journal of Applied Business Research (JABR) · 2011 · 278 citations · Full text
Business, Quality Management, Consumer Behavior +14
Cause Related Marketing and Corporate Philanthropy in the Privately Held Enterprise
Karen Maru File, Russ Alan Prince · Journal of Business Ethics · 1998 · 199 citations
Public Affairs, Marketing, Marketing Management +14
Interactive Marketing: The Influence of Participation onPositive Word‐of‐Mouth and Referrals
Karen Maru File, Ben B. Judd, Russ Alan Prince · Journal of Services Marketing · 1992 · 184 citations
Business, Marketing, Marketing Management +17
Positive Word‐of‐Mouth: Customer Satisfaction and BuyerBehaviour
Karen File, Russ Alan Prince · International Journal of Bank Marketing · 1992 · 176 citations
Business, Marketing, Marketing Management +14
1–5 of 22