Statistics
Publications
4
Citations
97
H-Index
4
Active since
2019
Mushegh Harutyunyan is an author at Washington University in St. Louis specializing in distribution channels, retail channel management, and business.
Publications per year
2019–2024
4
4
The Bright Side of Having an Enemy
Mushegh Harutyunyan, Baojun Jiang · Journal of Marketing Research · 2019 · 26 citations
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