Daniel Baack - Concepedia

Author

Daniel Baack

University of Denver

Also Known As

D.W. Baack, DANIEL W. BAACK, Daniel Baack, Daniel W Baack, Daniel W. Baack

Publications

1.9K

Citations

H-Index

145

Concepts

All Affiliations

University of Denver Ball State University Miller College Saint Louis University California State University, Chico

About

Daniel Baack is an author at University of Denver specializing in management, marketing, and business.

Top Concepts

#	Concept	H-Index	Publications	Citations
1	Business	11	12	769
2	Arts	6	6	402
3	Education	3	3	144
4	Language Studies	2	2	188
5	Law	1	1	26

Daniel Baack

Publications

1.8K

Citations

H-Index

Page 1

	Year	Citations
RECALL AND PERSUASION: Does Creative Advertising Matter? Brian D. Till, Daniel Baack Journal of Advertising Creative CommunicationsMarketingBehavioral SciencesTargeted AdvertisingCreative Advertising	2005	278
Culture and web communications Daniel Baack, Nitish Singh Journal of Business Research CultureSocial MediaMulticultural CommunicationInterpersonal CommunicationWeb Communications	2006	145
Adaptation of cultural content: evidence from B2C e‐commerce firms Nitish Singh, Vikas Kumar, Daniel Baack European Journal of Marketing Cross-cultural MarketingDigital MarketingInternational MarketingBusiness CultureCultural Content	2005	123
Creativity and Memory Effects: Recall, Recognition, and an Exploration of Nontraditional Media Daniel Baack, Rick T. Wilson, Brian D. Till Journal of Advertising Memory EffectsAdvertising RecallConsumer ResearchCognitionSocial Sciences	2008	119
Strategic brand association maps: developing brand insight Brian D. Till, Daniel Baack, Brian Waterman Journal of Product & Brand Management Brand StrategyConsumer ResearchBrand InsightBrand AssociationsManagement	2011	108
Web Site Adaptation: A Cross-Cultural Comparison of U.S. and Mexican Web Sites Nitish Singh, Daniel Baack Journal of Computer-Mediated Communication Mexican WebUs CultureCultural FactorCommunicationCross-cultural Comparison	2006	103
Advertising to businesses: Does creativity matter? Daniel Baack, Rick T. Wilson, Maria M. van Dessel, Industrial Marketing Management AdvertisingDigital MarketingInteractive MarketingTargeted AdvertisingManagement	2015	99
Creativity, attention and the memory for brands: an outdoor advertising field study Rick T. Wilson, Daniel Baack, Brian D. Till International Journal of Advertising Targeted AdvertisingAffective NeuroscienceConsumer ResearchBrand StrategyCognition	2015	97
Diverse effects of diversity: Disaggregating effects of diversity in global virtual teams Vas Taras, Daniel Baack, Dan V. Caprar, Journal of International Management Global Virtual TeamsDisaggregating EffectsCultural DiversityManagementDiversity Sensitivity	2019	94
The effect of supply chain integration, modular production, and cultural distance on new product development: A dynamic capabilities approach Ronaldo Parente, Daniel Baack, Eugene D. Hahn Journal of International Management Supply Chain IntegrationIndustrial DesignSupplier RelationshipManagementBusiness	2011	86

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