Concepedia

Zsófia Tóth

ZT

18

Publications

841

Citations

15

H-Index

2014

Active since

Affiliations

University of Nottingham(Current)

Durham University

University of Nottingham Ningbo China

Queen Mary University of London

American University of Sharjah

Zsófia Tóth is an author at University of Nottingham specializing in management, business, and marketing.

Top concepts

ManagementBusinessMarketingBusiness StrategyArtsSocial MediaStrategic ManagementDigital MarketingCustomer SatisfactionInteractive Marketing

Publications per year

2014–2025

18

Publications

18

Understanding configurations of relational attractiveness of the customer firm using fuzzy set QCA

Zsófia Tóth, Christoph Thiesbrummel, Stephan C. Henneberg et al. · Journal of Business Research · 2014 · 149 citations · Full text

Fuzzy Multi-criteria Decision-making, Customer Satisfaction, Relationship Marketing +13

The Dawn of the AI Robots: Towards a New Framework of AI Robot Accountability

Zsófia Tóth, Robert Caruana, Thorsten Gruber et al. · Journal of Business Ethics · 2022 · 106 citations · Full text

Addressing the ‘Qualitative’ in fuzzy set Qualitative Comparative Analysis: The Generic Membership Evaluation Template

Zsófia Tóth, Stephan C. Henneberg, Peter Naudé · Industrial Marketing Management · 2016 · 87 citations · Full text

Fuzzy Multi-criteria Decision-making, Fuzzy Logic, Fuzzy Computing +5

Tensions in digital servitization through a paradox lens

Zsófia Tóth, Alexey Sklyar, Christian Kowalkowski et al. · Industrial Marketing Management · 2022 · 77 citations · Full text

Digital Business, Organization Science, Communication +18

Tension in a value co-creation context: A network case study

Zsófia Tóth, Linda D. Peters, Andrew D. Pressey et al. · Industrial Marketing Management · 2017 · 74 citations · Full text

Organizational Communication, Management, Value Theory +12

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