Concepedia

Jakob Braun

JB

Statistics

Publications

4

Citations

88

H-Index

4

Active since

2016

Affiliations

The University of Texas Rio Grande Valley(Current)

Jakob Braun is an author at The University of Texas Rio Grande Valley specializing in management, marketing, and language studies.

Top concepts

ManagementCultureLanguageEducationMarketingBrandingBusinessRhetoricEthnicityHumanities

Publications per year

2016–2018

4

Publications

4

Student Participation in Academic Advising: Propensity, Behavior, Attribution and Satisfaction

Jakob Braun, Mohammadali Zolfagharian · Research in Higher Education · 2016 · 38 citations

Academic Advising, Student Motivation, Student Retention +7

Country of origin and ethnocentrism in the context of lateral, upward and downward migration

Mohammadali Zolfagharian, Roberto Saldivar, Jakob Braun · International Marketing Review · 2017 · 19 citations

Human Migration, Ethnicity, Different Immigrant Communities +25

Boundary conditions of the effect of customer coproduction: the case of service failure

Mohammadali Zolfagharian, Reto Felix, Jakob Braun · Journal of Marketing Management · 2018 · 16 citations

Customer Satisfaction, Organizational Behavior, Boundary Conditions +17

How Does a Product Gain the Status of a Necessity? An Analysis of Necessitation Narratives

Jakob Braun, Mohammadali Zolfagharian, Russell W. Belk · Psychology and Marketing · 2016 · 15 citations

Product Gain, Consumer Study, Consumer Research +27

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