Concepedia
Statistics
Publications
17
Citations
1.6K
H-Index
16
Active since
2011
Affiliations
University of Central Florida(Current)
National Research Council
Nevşehir Hacı Bektaş Veli University
Hong Kong Polytechnic University
Institute for Research on Innovation and Services for Development
Mathilda van Niekerk is an author at University of Central Florida specializing in tourism, business, and marketing.
Top concepts
TourismBusinessMarketingDestination MarketingManagementCustomer SatisfactionEducationHospitality ManagementArtsFilm Festivals
Publications per year
2011–2019
Managing the experience co-creation process in tourism destinations: Empirical findings from Naples
Piera Buonincontri, Alfonso Morvillo, Fevzi Okumuş et al. · Tourism Management · 2017 · 302 citations
Customer Satisfaction, Tourism Management, Destination Marketing +14
Exploring the role of next-generation virtual technologies in destination marketing
Alessandra Marasco, Piera Buonincontri, Mathilda van Niekerk et al. · Journal of Destination Marketing & Management · 2018 · 299 citations · Full text
Virtual Enterprise, Destination Marketing, Digital Marketing +12
Customer and Employee Incivility and Its Causal Effects in the Hospitality Industry
Edwin N. Torres, Mathilda van Niekerk, Marissa Orlowski · Journal of Hospitality Marketing & Management · 2016 · 170 citations · Full text
Customer Experience, Customer Satisfaction, Causal Effects +17
Effect of social media sharing on destination brand awareness and destination quality
Bekir Bora Dedeoğlu, Mathilda van Niekerk, Kemal Gürkan Küçükergi̇n et al. · Journal Of Vacation Marketing · 2019 · 138 citations · Full text
Customer Satisfaction, Culture, Social Media +14
Connecting quality of life, tourism specialization, and economic growth in small island destinations: The case of Malta
Robertico Croes, Jorge Ridderstaat, Mathilda van Niekerk · Tourism Management · 2017 · 120 citations
Quality Of Life, Economics, Tourism Management +10
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