Concepedia

Sharon Ponsonby-McCabe

SP

Statistics

Publications

2

Citations

147

H-Index

2

Active since

2006

Affiliations

University of Ulster(Current)

Sharon Ponsonby-McCabe is an author at University of Ulster specializing in social cognition, psychology, and social sciences.

Top concepts

Publications per year

2006–2013

2

Publications

2

Understanding brands as experiential spaces: axiological implications for marketing strategists

Sharon Ponsonby-McCabe, Emily Boyle · Journal of Strategic Marketing · 2006 · 132 citations

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They're gr-r-reat! Introduction to the special issue

Stephen Brown, Sharon Ponsonby-McCabe · Journal of Marketing Management · 2013 · 15 citations

, , +8

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