Concepedia

Zifei Fay Chen

ZF

20

Publications

1.1K

Citations

17

H-Index

2016

Active since

Affiliations

University of San Francisco(Current)

University of Miami

Virginia Commonwealth University

University of Florida

North Carolina State University

Zifei Fay Chen is an author at University of San Francisco specializing in management, social media, and business.

ORCID

Top concepts

Publications per year

2016–2024

20

Publications

20

Social presence and digital dialogic communication: engagement lessons from top social CEOs

Linjuan Rita Men, Wan‐Hsiu Sunny Tsai, Zifei Fay Chen et al. · Journal of Public Relations Research · 2018 · 182 citations

Consumer response to fake news about brands on social media: the effects of self-efficacy, media trust, and persuasion knowledge on brand trust

Zifei Fay Chen, Yang Cheng · Journal of Product & Brand Management · 2019 · 181 citations

, , +24

Functional and emotional traits of corporate social media message strategies: Behavioral insights from S&P 500 Facebook data

Yi Grace Ji, Zifei Fay Chen, Weiting Tao et al. · Public Relations Review · 2018 · 125 citations

, , +11

The Influence of Presumed Fake News Influence: Examining Public Support for Corporate Corrective Response, Media Literacy Interventions, and Governmental Regulation

Yang Cheng, Zifei Fay Chen · Mass Communication & Society · 2020 · 80 citations

“Liking” and being “liked”: How are personality traits and demographics associated with giving and receiving “likes” on Facebook?

Hong Cheng, Zifei Fay Chen, Cong Li · Computers in Human Behavior · 2016 · 73 citations

, , +15

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