Concepedia

Boon‐In Tan

BT

6

Publications

985

Citations

6

H-Index

2010

Active since

Affiliations

Universiti Tunku Abdul Rahman(Current)

INTI International University

Tunku Abdul Rahman University of Management and Technology

Louisiana State University in Shreveport

Boon‐In Tan is an author at Universiti Tunku Abdul Rahman specializing in management, business, and marketing.

Top concepts

ManagementBusinessMarketingCustomer SatisfactionStrategic ManagementTotal Quality ManagementService QualityCustomer ServiceDigital MarketingKnowledge Management

Publications per year

2010–2015

6

Publications

6

Online banking adoption: an empirical analysis

Alain Yee‐Loong Chong, Keng‐Boon Ooi, Binshan Lin et al. · International Journal of Bank Marketing · 2010 · 334 citations

Customer Satisfaction, Fintech, Online Banking +13

Are TQM practices supporting customer satisfaction and service quality?

Keng‐Boon Ooi, Binshan Lin, Boon‐In Tan et al. · Journal of Services Marketing · 2011 · 173 citations

Total Quality Management, Customer Satisfaction, Higher Customer Satisfaction +12

Mobile advertising: The changing landscape of the advertising industry

Choy-Har Wong, Garry Wei‐Han Tan, Boon‐In Tan et al. · Telematics and Informatics · 2015 · 173 citations

Advertising, Mobile Marketing, Digital Marketing +7

HRM practices and knowledge sharing: an empirical study

Chee Yang Fong, Keng‐Boon Ooi, Boon‐In Tan et al. · International Journal of Manpower · 2011 · 166 citations

International Human Resource Management, Strategic Human Resources, Education +20

A structural analysis of the relationship between TQM practices and product innovation

Voon‐Hsien Lee, Keng‐Boon Ooi, Boon‐In Tan et al. · Asian Journal of Technology Innovation · 2010 · 105 citations

Total Quality Management, Customer Satisfaction, Innovation Management +16

Rows per page

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