Mei Mei Lau

Measuring Service Quality in the Banking Industry: A Hong Kong Based Study

Mei Mei Lau, Ronnie Cheung, Aris Y. C. Lam et al. · Contemporary Management Research · 2013 · 156 citations · Full text

Customer Satisfaction, Banking Industry, Service Quality +11

Modelling the Relationship among Green Perceived Value, Green Trust, Satisfaction, and Repurchase Intention of Green Products

Aris Y. C. Lam, Mei Mei Lau, Ronnie Cheung · Contemporary Management Research · 2016 · 132 citations · Full text

Customer Satisfaction, Green Marketing, Consumer Uncertainty +18

Drivers of green product adoption: the role of green perceived value, green trust and perceived quality

Ronnie Cheung, Aris Y. C. Lam, Mei Mei Lau · Journal of Global Scholars of Marketing Science · 2015 · 95 citations

Green Product, Customer Satisfaction, Green Marketing +14

Examining purchase intention for luxury fashion: integrating theory of reasoned action, with affect-behavior-cognition (ABC) model, identity and social identity theories

Mei Mei Lau, Peggy M. L. Ng, Elaine Ah Heung Chan et al. · Young Consumers Insight and Ideas for Responsible Marketers · 2022 · 53 citations

Consumer Study, Consumer Research, Brand Strategy +24

The Influence of Internet-Based Customer Relationship Management on Customer Loyalty

Aris Y. C. Lam, Ronnie Cheung, Mei Mei Lau · Contemporary Management Research · 2013 · 52 citations · Full text

Customer Satisfaction, Digital Marketing, Consumer Research +17