Concepedia

Ronnie Cheung

RC

Statistics

Publications

20

Citations

1.6K

H-Index

15

Active since

2003

Affiliations

Hong Kong Polytechnic University(Current)

University of South Australia

Ronnie Cheung is an author at Hong Kong Polytechnic University specializing in marketing, management, and consumer behavior.

Top concepts

MarketingManagementConsumer BehaviorConsumer ResearchBusinessCustomer SatisfactionInteractive MarketingEngineeringDigital MarketingEducation

Publications per year

2003–2019

20

Publications

20

Predicting user acceptance of collaborative technologies: An extension of the technology acceptance model for e-learning

Ronnie Cheung, Doug Vogel · Computers & Education · 2012 · 837 citations

E-learning, Engineering, Technology Acceptance Model +10

Recycling attitude and behaviour in university campus: a case study in Hong Kong

Calvin Wan, Ronnie Cheung, Qiping Shen · Facilities · 2012 · 135 citations

Engineering, Consumer Research, Waste Disposal +17

Modelling the Relationship among Green Perceived Value, Green Trust, Satisfaction, and Repurchase Intention of Green Products

Aris Y. C. Lam, Mei Mei Lau, Ronnie Cheung · Contemporary Management Research · 2016 · 132 citations · Full text

Customer Satisfaction, Green Marketing, Consumer Uncertainty +18

The Influence of Electronic Word-of-Mouth on Information Adoption in Online Customer Communities

Ronnie Cheung · Global Economic Review · 2014 · 97 citations

Customer Satisfaction, Information Adoption, Consumer Research +20

Drivers of green product adoption: the role of green perceived value, green trust and perceived quality

Ronnie Cheung, Aris Y. C. Lam, Mei Mei Lau · Journal of Global Scholars of Marketing Science · 2015 · 95 citations

Green Product, Customer Satisfaction, Green Marketing +14

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