Concepedia

Lalu Edy Herman

LE

4

Publications

167

Citations

4

H-Index

2018

Active since

Affiliations

University of Mataram(Current)

Diponegoro University

Lalu Edy Herman is an author at University of Mataram specializing in customer satisfaction, management, and marketing.

Top concepts

BusinessMarketingManagementCustomer SatisfactionConsumer ResearchDigital MarketingMarketing StrategyInteractive MarketingNew Product DevelopmentAdvertising

Publications per year

2018–2021

4

Publications

4

Engaging Customers through Social Media to Improve Industrial Product Development: The Role of Customer Co-Creation Value

Ida Hidayanti, Lalu Edy Herman, Naili Farida · Journal of Relationship Marketing · 2018 · 70 citations

Customer Satisfaction, Digital Marketing, Consumer Research +17

Electronic Customer Relationship Management and Company Performance: Exploring the Product Innovativeness Development

Lalu Edy Herman, Sulhaini Sulhaini, Naili Farida · Journal of Relationship Marketing · 2020 · 65 citations

Customer Satisfaction, Digital Marketing, Innovation Management +18

YOUNG GENERATION AND ENVIRONMENTAL FRIENDLY AWARENESS: DOES IT THE IMPACT OF GREEN ADVERTISING?

Lalu Edy Herman, Ida Bagus Nyoman Udayana, Naili Farida · Verslas teorija ir praktika · 2021 · 21 citations · Full text

Customer Satisfaction, Green Marketing, Consumer Study +19

EFFECT OF FLASH SALE METHOD, PRODUCT KNOWLEDGE AND IN HOME SHOPPING TENDENCY TOWARD CONSUMER ONLINE PURCHASE DECISIONS

Didik Aribowo, Sulhaini Sulhaini, Lalu Edy Herman · Russian Journal of Agricultural and Socio-Economic Sciences · 2020 · 11 citations · Full text

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