Concepedia

Ida Hidayanti

IH

2

Publications

108

Citations

2

H-Index

2018

Active since

Affiliations

Diponegoro University(Current)

Ida Hidayanti is an author at Diponegoro University specializing in consumer engagement, consumer research, and social innovation.

ORCID

Top concepts

Publications per year

2018–2018

2

Publications

2

Engaging Customers through Social Media to Improve Industrial Product Development: The Role of Customer Co-Creation Value

Ida Hidayanti, Lalu Edy Herman, Naili Farida · Journal of Relationship Marketing · 2018 · 70 citations

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A study on brand commitment and brand trust towards brand loyalty of branded laptop in Indonesia

Ida Hidayanti, Nuryakin Nuryakin, Naili Farida · Journal of Business & Retail Management Research · 2018 · 38 citations · Full text

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