Concepedia

Michael T. Elliott

MT

16

Publications

1.5K

Citations

14

H-Index

1993

Active since

Affiliations

University of Missouri–St. Louis(Current)

University of Missouri

Michael T. Elliott is an author at University of Missouri–St. Louis specializing in marketing, management, and consumer research.

Top concepts

MarketingManagementConsumer ResearchInteractive MarketingConsumer BehaviorArtsBusinessAdvertisingCommunicationTelevision

Publications per year

1993–2023

16

Publications

16

Predictors of Advertising Avoidance in Print and Broadcast Media

Paul Surgi Speck, Michael T. Elliott · Journal of Advertising · 1997 · 543 citations

Advertising Avoidance, Targeted Advertising, Consumer Research +17

Factors that Affect Attitude Toward a Retail Web Site

Michael T. Elliott, Paul Surgi Speck · The Journal of Marketing Theory and Practice · 2005 · 216 citations

Customer Satisfaction, Online Customer Behavior, Web Site Factors +11

Smart Shopping: the Origins and Consequences of Price Savings

Haim Mano, Michael T. Elliott · ACR North American Advances · 1997 · 148 citations

Economics, Mobile Commerce, Smart Shopping +6

The Moderating Effect of Perceived Product Innovativeness and Product Knowledge on New Product Adoption: An Integrated Model

Frank Q. Fu, Michael T. Elliott · The Journal of Marketing Theory and Practice · 2013 · 136 citations

Customer Satisfaction, Consumer Research, Elaboration Likelihood Model +19

Cross-cultural differences in the adoption of social media

Dhoha AlSaleh, Michael T. Elliott, Frank Q. Fu et al. · Journal of Research in Interactive Marketing · 2019 · 126 citations

Cultural Consumption, Digital Marketing, Consumer Research +25

Rows per page

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