Ilaria Curina

Brand hate and non-repurchase intention: A service context perspective in a cross-channel setting

Ilaria Curina, Barbara Francioni, Sabrina Hegner et al. · Journal of Retailing and Consumer Services · 2019 · 140 citations · Full text

Business, Marketing, Marketing Management +13

Predictors of continuance intention of online food delivery services: gender as moderator

Barbara Francioni, Ilaria Curina, Sabrina Hegner et al. · International Journal of Retail & Distribution Management · 2022 · 70 citations · Full text

Business, Hospitality Management, Marketing +17

Traits and peculiarities of different brand hate behaviours

Ilaria Curina, Barbara Francioni, Marco Cioppi et al. · Journal of Strategic Marketing · 2019 · 50 citations

Business, Marketing, Marketing Management +9

Healthy lifestyle and food waste behavior

Elisabetta Savelli, Barbara Francioni, Ilaria Curina · Journal of Consumer Marketing · 2019 · 50 citations

Public Health, Health Behavior, Health Promotion +17

Digital transformation and marketing: a systematic and thematic literature review

Marco Cioppi, Ilaria Curina, Barbara Francioni et al. · Italian Journal of Marketing · 2023 · 45 citations · Full text

Business, Marketing, Marketing Management +10