Concepedia

Chemah Tamby Chik

CT

5

Publications

146

Citations

5

H-Index

2015

Active since

Affiliations

Universiti Teknologi MARA(Current)

Chemah Tamby Chik is an author at Universiti Teknologi MARA specializing in management, marketing, and customer satisfaction.

Top concepts

BusinessMarketingManagementConsumer ResearchMarketing StrategyCustomer SatisfactionHealthFood PolicyFood SafetyBrand Equity

Publications per year

2015–2021

5

Publications

5

Food Safety Knowledge and Personal Hygiene Practices amongst Mobile Food Handlers in Shah Alam, Selangor

Faridah Hanim Ismail, Chemah Tamby Chik, Rosmaliza Muhammad et al. · Procedia - Social and Behavioral Sciences · 2016 · 73 citations · Full text

Food Temperature Value, Food Processing Facilities, Nutritional Guidelines +17

Assessing Customer-based Brand Equity Ratings in Family Restaurant

Mohd Aliff Abdul Majid, Mohd Azuan Mohd Alias, Azlina Samsudin et al. · Procedia Economics and Finance · 2016 · 24 citations · Full text

Customer Satisfaction, Consumer Research, Brand Strategy +19

Quality Characteristics and Acceptability of Three Types of Pitaya Fruits in a Consumer Acceptance Test

Chemah Tamby Chik · 2015 · 20 citations

Motivational Factors for Halal Certification Adoption among Small and Micro Enterprises in Malaysia

Nur Shuhada Abdul Basir, Chemah Tamby Chik, Sabaianah Bachok et al. · 2018 · 19 citations

Customer Satisfaction, Halal Certification Adoption, Food Marketing +14

TVET Graduate Employability: Mismatching Traits Between Supply and Demand

Jeffridzal Bin Ismail, Chemah Tamby Chik, Mohammad Abdullah Hemdi · International Journal of Academic Research in Business and Social Sciences · 2021 · 10 citations · Full text

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