Concepedia

Sabaianah Bachok

SB

2

Publications

41

Citations

2

H-Index

2018

Active since

Affiliations

Universiti Teknologi MARA(Current)

Sabaianah Bachok is an author at Universiti Teknologi MARA specializing in business, customer satisfaction, and marketing.

Top concepts

BusinessMarketingConsumer ResearchCustomer SatisfactionManagementFood PolicyFood MarketingService QualityMarketing Strategy

Publications per year

2018–2018

2

Publications

2

Service attributes, customer satisfaction and return usage: a case of Uber Malaysia.

A. S. Muhamad Zulhelmi, Salim Abdul Talib, Sabaianah Bachok et al. · Journal of Tourism & Hospitality · 2018 · 22 citations

Customer Experience, Customer Satisfaction, Return Usage +8

Motivational Factors for Halal Certification Adoption among Small and Micro Enterprises in Malaysia

Nur Shuhada Abdul Basir, Chemah Tamby Chik, Sabaianah Bachok et al. · 2018 · 19 citations

Customer Satisfaction, Halal Certification Adoption, Food Marketing +14

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