Concepedia
Statistics
Publications
9
Citations
403
H-Index
Active since
2005
Affiliations
National Chung Cheng University(Current)
Purdue University West Lafayette
Dongguk University
Washington State University
National Chi Nan University
Hung‐Jen Su is an author at National Chung Cheng University specializing in marketing, social sciences, and consumer behavior.
Publications per year
2005–2015
The impact of product placement on TV-induced tourism: Korean TV dramas and Taiwanese viewers
Hung‐Jen Su, Yuan Huang, Glen H. Brodowsky et al. · Tourism Management · 2010 · 139 citations
Social Sciences, Communication, Marketing +16
Empirical study of destination loyalty and its antecedent: the perspective of place attachment
Hung‐Jen Su, Kong-Fah Cheng, Hui-Hsiung Huang · Service Industries Journal · 2011 · 106 citations
Management, Marketing, Tourism Management +17
The effect of expertise on consumers' satisfaction with the use of interactive recommendation agents
Hung‐Jen Su, Lucette B. Comer, Sang Hyun Lee · Psychology and Marketing · 2008 · 43 citations
Business, Information Systems, Marketing +16
Trace anthropogenic arsenic in Taiwan—substance flow analysis as a tool for environmental risk management
Pi‐Cheng Chen, Hung‐Jen Su, Hwong‐wen Ma · Journal of Cleaner Production · 2011 · 28 citations
Natural Sciences, Environmental Sciences, Risk Management +16
<i>Research Note:</i> The Impact of Korean TV Dramas on Taiwanese Tourism Demand for Korea
Hyun Jeong Kim, Ming‐Hsiang Chen, Hung‐Jen Su · Tourism Economics · 2009 · 25 citations
Social Sciences, Communication, Tourism Management +17
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