Concepedia

Zahir A. Quraeshi

ZA

Statistics

Publications

12

Citations

455

H-Index

11

Active since

1983

Affiliations

Western Michigan University(Current)

East Tennessee State University

University of Malaya

Zahir A. Quraeshi is an author at Western Michigan University specializing in marketing, business, and management.

Publications per year

1983–2018

12

Publications

12

Advertising in Saudi Arabia: Content and Regulation

Mushtaq Luqmani, Uğur Yavaş, Zahir A. Quraeshi · International Marketing Review · 1989 · 87 citations

Business, Communication, Marketing +12

Religion, Markets, and Digital Media

Yusniza Kamarulzaman, Ann Veeck, Alhassan G. Mumuni et al. · Journal of Macromarketing · 2015 · 60 citations

Social Sciences, Communication, Religious Studies +16

Organisational Commitment, Job Satisfaction, Work Values:Saudi and Expatriate Managers

Uğur Yavaş, Mushtaq Luqmani, Zahir A. Quraeshi · Leadership & Organization Development Journal · 1990 · 48 citations

Management, Organization Studies, Organizational Behavior +17

Advertising in Saudi Arabia: Content and regulation

Mushtaq Luqmani, Zahir A. Quraeshi, Uğur Yavaş · The International Executive · 1989 · 47 citations

Business, Communication, Marketing +12

A Convenience‐oriented Approach to Country Segmentation

Mushtaq Luqmani, Uğur Yavaş, Zahir A. Quraeshi · Journal of Consumer Marketing · 1994 · 46 citations

Business, Marketing, Marketing Management +17

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