Concepedia

Drew Franklin

DF

Statistics

Publications

6

Citations

329

H-Index

6

Active since

2015

Affiliations

Auckland University of Technology(Current)

Peking University

Drew Franklin is an author at Auckland University of Technology specializing in marketing, consumer behavior, and travel preferences.

Publications per year

2015–2021

6

Publications

6

Adding co-creation as an antecedent condition leading to trust in business-to-business relationships

Drew Franklin, Roger Marshall · Industrial Marketing Management · 2018 · 109 citations

Management, Organizational Behavior, Strategic Management +11

COVID-19 and Extremeness Aversion: The Role of Safety Seeking in Travel Decision Making

Jungkeun Kim, Jooyoung Park, Jaeseok Lee et al. · Journal of Travel Research · 2021 · 69 citations · Full text

Social Sciences, Behavioral Sciences, Psychology +15

Online Travel Agency Price Presentation: Examining the Influence of Price Dispersion on Travelers’ Hotel Preference

Jungkeun Kim, Drew Franklin, Megan Phillips et al. · Journal of Travel Research · 2019 · 56 citations

Management, Hospitality Management, Marketing +15

The Relationship between E-Lifestyle and Internet Advertising Avoidance

Amir Abedini Koshksaray, Drew Franklin, Kambiz Heidarzadeh Hanzaee · Australasian Marketing Journal (AMJ) · 2015 · 37 citations

Business, Communication, Marketing +15

Al-enabled biometrics in recruiting: Insights from marketers for managers

Patrick van Esch, J. Stewart Black, Drew Franklin et al. · Australasian Marketing Journal (AMJ) · 2020 · 34 citations

Management, Human Resource Management, Marketing +17

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