Olivier Badot - Concepedia

Author

Olivier Badot

Also Known As

Badot, Olivier, Cova, Bernard, Olivier Badot

126

Publications

658

Citations

H-Index

Concepts

All Affiliations

Olivier Badot is an author at Université Paris 1 Panthéon-Sorbonne specializing in marketing, management, and consumer research.

#	Concept	H-Index	Publications	Citations
1	Management	4	4	129
2	Business	3	3	88
3	Education	1	1	41
4	Health Sciences	1	1	17
5	Communication	1	1	36

Olivier Badot

Publications

154

Citations

H-Index

Page 1

	Year	Citations
The Contribution of Ethnology to Research in Consumer and Shopper Behavior: Toward Ethnomarketing Olivier Badot, Christophe Carrier, Bernard Covà, Recherche et Applications en Marketing (English Edition) Customer SatisfactionConsumer StudyConsumer ResearchEducationOperating Rules	2009	41
The myopia of new marketing panaceas: the case for rebuilding our discipline Olivier Badot, Bernard Cova Journal of Marketing Management CultureMarketing FundamentalismInteractive MarketingHistory Of MarketingManagement	2008	36
Opportunities and risks of combining shopping experience and artistic elements in the same store: a contribution to the magical functions of the point of sale Ana Vukadin, Jean-François Lemoine, Olivier Badot Journal of Marketing Management Customer ExperienceConsumer ResearchBrand StrategyBuying BehaviorArtistic Elements	2016	35
Store artification and retail performance Ana Vukadin, Jean-François Lemoine, Olivier Badot Journal of Marketing Management	2019	25
From the dichotomous paradigm of the shopping experience to the ubiquitous paradigm Olivier Badot, Jean-François Lemoine Recherche et Applications en Marketing (English Edition) Customer SatisfactionProduct ExperienceInteractive MarketingDichotomous ParadigmShopping Experience	2013	17

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