Timmy H. Tseng - Concepedia

Concepedia

Author

Timmy H. Tseng

Fu Jen Catholic University ORCID

Also Known As

Timmy H. TSENG, Timmy H. Tseng, Timmy Tseng

29

Publications

1.2K

Citations

14

H-Index

82

Concepts

All Affiliations

Fu Jen Catholic University National Changhua University of Education Le Moyne College Tunghai University National Chengchi University

TH

About

Timmy H. Tseng is an author at Fu Jen Catholic University specializing in management, marketing, and business.

Top Concepts

#	Concept	H-Index	Publications	Citations
1	Business	10	10	719
2	Arts	3	3	193
3	Engineering	2	2	187
4	Health Sciences	2	2	121
5	Education	1	1	201

Timmy H. Tseng

×

18

Publications

1.2K

Citations

14

H-Index

	Year	Citations
On the relationships among brand experience, hedonic emotions, and brand equity Cherng G. Ding, Timmy H. Tseng European Journal of Marketing Consumer MotivationConsumer ResearchBrand StrategyMediation MechanismConsumer Attitude	2015	239
Investigating teachers’ adoption of MOOCs: the perspective of UTAUT2 Timmy H. Tseng, Shin‐jeng Lin, Yi‐Shun Wang, Interactive Learning Environments Teacher EducationLearning Management SystemE-learningTeachingEffort Expectancy	2019	201
Playfulness in mobile instant messaging: Examining the influence of emoticons and text messaging on social interaction Sara H. Hsieh, Timmy H. Tseng Computers in Human Behavior Mobile Instant MessagingSocial MediaHuman CommunicationInterpersonal CommunicationEmoticons	2016	165
Branded app atmospherics: Examining the effect of pleasure–arousal–dominance in brand relationship building Sara H. Hsieh, Crystal T. Lee, Timmy H. Tseng Journal of Retailing and Consumer Services Brand EquityDigital MarketingProduct ExperienceBrand Relationship BuildingManagement	2021	111
Relationships between locus of control, theory of planned behavior, and cyber entrepreneurial intention: The moderating role of cyber entrepreneurship education Timmy H. Tseng, Yu-Min Wang The International Journal of Management Education Entrepreneurial PhenomenonBehavioral SciencesCyber Entrepreneurship EducationMotivationManagement	2022	97
Facilitation of consumer loyalty toward branded applications: The dual-route perspective Timmy H. Tseng, Crystal T. Lee Telematics and Informatics Customer ExperienceCustomer SatisfactionConsumer LoyaltyManagementBrand Strategy	2018	73
Success factors driving consumer reuse intention of mobile shopping application channel Timmy H. Tseng, Crystal T. Lee, Hsiao-Ting Huang, International Journal of Retail & Distribution Management Customer SatisfactionDigital MarketingConsumer ResearchCommunicationMobile Retailing Market	2021	67
Consumer attitudes and purchase intentions towards internet celebrity self-brands: an integrated view of congruence, brand authenticity and internet celebrity involvement Timmy H. Tseng, Hanyu Wang Journal of Product & Brand Management Customer SatisfactionDigital MarketingConsumer ResearchBrand StrategyOnline Customer Behavior	2023	51
A value adoption approach to sustainable consumption in retail stores Ying‐Tzu Lin, Timmy H. Tseng, Ariana Chang, International Journal of Retail & Distribution Management Customer SatisfactionSustainable Consumer BehaviourGreen MarketingDigital MarketingConsumer Study	2022	34
What drives customers’ post-purchase price search intention in the context of online price matching guarantees Hsin‐Hui Lin, Timmy H. Tseng, Ching‐Hsuan Yeh, Journal of Retailing and Consumer Services	2019	32

Page 1