Concepedia

Cherng G. Ding

CG

Statistics

Publications

37

Citations

1.9K

H-Index

22

Active since

1991

Affiliations

National Yang Ming Chiao Tung University(Current)

Vanung University

Ming Chuan University

Tatung University

National Institutes of Applied Research

Cherng G. Ding is an author at National Yang Ming Chiao Tung University specializing in social sciences, management, and business.

Publications per year

1991–2022

37

Publications

37

On the relationships among brand experience, hedonic emotions, and brand equity

Cherng G. Ding, Timmy H. Tseng · European Journal of Marketing · 2015 · 240 citations

Business, Marketing, Marketing Management +13

Post-SARS tourist arrival recovery patterns: An analysis based on a catastrophe theory

Chi‐Kuo Mao, Cherng G. Ding, Hsiu-Yu Lee · Tourism Management · 2009 · 211 citations · Full text

Management, Tourism Management, Disaster Preparedness +10

Combining fuzzy AHP with MDS in identifying the preference similarity of alternatives

Mei‐Fang Chen, Gwo‐Hshiung Tzeng, Cherng G. Ding · Applied Soft Computing · 2007 · 136 citations

Business, Decision Sciences, Decision Analysis +13

Opening the black box

Chieh‐Peng Lin, Cherng G. Ding · International Journal of Service Industry Management · 2005 · 121 citations

Education, Teacher Education, Pedagogy +12

How does background music tempo work for online shopping?

Cherng G. Ding, Chien‐Hung Lin · Electronic Commerce Research and Applications · 2011 · 79 citations

Business, Marketing, Retail Management +10

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